Monday, 19 May 2008

in spiked May 16

Patrick West
Why should we pay the Orwellian licence fee?
Threatening TV licence-dodgers with scary ads can’t disguise the fact that fewer people are watching the Beeb.



"Some government public information services or advertisements on behalf of state services never change. Drink-driving awareness adverts invariably feature a before-and-after narrative, beginning with people shown having a merry old time at the pub, and ending with the aforementioned revellers entombed in a bloodied, twisted hunk of metal. Army recruitment adverts have always suggested that by signing up you can become a kind of ersatz, global social worker, learn some skills, or drive an exciting tank; they never mention that being in the Army may actually involve killing people or getting your head blown off. And TV licence adverts have always relied on the trusty old message: ‘We Know Where You Live’...."

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